About The Beermat Entrepreneur, The Boardroom Entrepreneur, Sales on a Beermat, Marketing on a Beermat and Finance on a Beermat books. Buy The Beermat Entrepreneur: Turn Your Good Idea into A Great Business: What You Really Need to Know to Turn a Good Idea into a Great Business 1 by. Feb 6, In this blog, we interview Mike Southon, author of ‘The Beermat Entrepreneur’. A great book for both budding and experienced entrepreneurs.

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An idea that you th Be the first to ask a question about The Beermat Entrepreneur. While I originally read the beermat for a business course that I took in University, I have revisited it twice.

In the s he worked with 17 start-ups, two of which, RiverSoft and Micromuse, subsequently went public. Mike Southon Mike co-founded The Instruction Set, a training and software business which grew from three to people in five years and was then acquired by Cap Gemini Ernst and Young.

Accessibility Links Skip to content Skip to left navigation Skip to right navigation Access keys help. Chris also teaches writing and marketing skills. This title is available in the following formats: Books by Mike Southon.

In the three years since The Beermat Entrepreneur was originally published, Mike Southon and Chris West have met literally thousands of people at every stage of starting up, from thinking about it through to growing businesses.

It takes you through all the crucial stages between those first notes on a beermat and a business that is sound, lasting and profitable. There are beermag discussion topics on this book yet.


Roland Hanbury rated it really liked it Nov 09, But how do you turn the moment of inspiration into a well oiled plan? Zipcoin December 9, The Beermat Entrepreneur helps you convert your jotted notes about your business idea into a big and successful business.

Try the Kindle edition and experience these great reading features: Buy Now Finance is a subject many people prefer to avoid — but they do so at their peril.

Print page Email page Share. It is clear that the authors were worried about length, and wanted to keep the book short.

Just a moment while we sign you in to your Goodreads account. With such a light touch it contains so much wisdom about starting a new business that I veermat recommended it to so many people I should be charging Mike commission.

The Beermat Entrepreneur (Revised Edition)

Entrepreneurs have a tough life at times when starting out. No trivia or quizzes yet. Title Author Advanced Search. Cian rated it liked it Apr 16, This book is not yet featured on Listopia.

The Beermat Entrepreneur is the answer. Published December 31st by Not Avail first published Want to Read Currently Reading Read. How many people do you need to work with to get the idea off the ground? Unknown Bindingpages. Chris West is a professional writer with a background in marketing and PR. Mike and Chris are co-founders of beermat.

Mike Southon | The Beermat Entrepreneur | Business Speaker

Revised and updated completely, this classic book for entrepreneurs contains the distilled wisdom of serially successful entrepreneur Mike Southon and is packed with advice and insight for any aspiring business person, either within an existing company or thinking of starting up on their own. Mike is more than Quite Interesting. Was the Year of the Graph Database? View All 3 other possible title s available Trade Paperback 1 Feb Paperback 2 Dec Mar Record Ejtrepreneur September 2, Get to Know Us.


And learn how the best salespeople are neither pushy nor devious- the secret of sales is to be honest and likeable. Shopbop Designer Fashion Brands. Buy Now Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it.

He spreads insight and cheerfulness in equal measure, like an ambidextrous chef icing two cakes at once.

Overall, the Beermat is a great book, and a highly recommended read for all entrepreneurs, regardless of the point they are at in their careers! Tough topics, but the reality is that very few survive the transition from startup to major global entreprwneur, as the experiences of Twitter, Apple and others illustrate.

Marketing is the driving force of every small business, but many budding entrepreneurs are unsure how best to go about it. Showing of 1 reviews. I’m glad I bought it and intend to buy some of the other Beermat books. Tim Littlemore rated it it was ok May 03, Dirk Kelly rated it liked it Jun 12, Bitcoin explained through the lenses of Behavioral Finance December 31, Foreword by Karan F.